"If you tell somebody that they're good, they're gonna think that they're good, they're gonna act like they're good, and they're going to get better," Odie explains. "It's just like a child—if they're in school and you tell them that they're good, they're going to try and raise to that level of expectation, wherever you set it."
This isn't feel-good motivation speak. It's a measurable phenomenon. People literally rise to the level of expectation you set for them. But there's a dark side too: the Gollum Effect. Those hurtful comments from past leaders? They still affect performance today because negative expectations are just as powerful as positive ones.
The choice becomes clear: create an environment where people rise to your expectations, or watch them shrink from your criticism.
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